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| Friday, February 10, 2023 |
 News, SEO By Roger Montti Google's Bard is based on the LaMDA language model, trained on datasets based on Internet content called Infiniset of which very little is known about where the data came from and how they got it. The 2022 LaMDA research paper lists percentages of different kinds of data used to train LaMDA, but only 12.5% comes from a public dataset of crawled content from the web and another 12.5% comes from Wikipedia. Google is purposely vague about where the rest of the scraped data comes from but there are hints of what sites are in those datasets. Google Bard is based on a language model called LaMDA, which is an acronym for Language Model for Dialogue Applications. LaMDA was trained on a dataset called Infiniset. |
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| Sponsored By SEMRUSH Semrush On Page SEO Checker will help. Input your URL, keywords, and location. Get dozens of actionable tips on how to improve your page's SEO. |
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| SEO By Chuck Price No matter what happens, there are still several specialty search engines that offer a superior search experience over Google. Google may be the most popular choice in search engines, but it may not always be the best choice, depending on your needs and priorities. Alternative search engines can offer a wide range of benefits including a better search experience and higher levels of privacy. |
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| News, SEO By Matt G. Southern In a new video, Google Developer Advocate Martin Splitt teaches viewers how to use Google Chrome DevTools to perform basic SEO troubleshooting steps. |
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| Sponsored By BigMarker Get webinar benchmarks based on 1.6 million marketing webinars hosted on BigMarker. |
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| Content, SEJ Show, SEO By Loren Baker SEO professionals looking for ways to gain a competitive edge in their link acquisition and blogging techniques can take heart — 2023 is bringing some exciting advancements that you'll want to add to your toolbox of tricks. Ann Smarty joins me on the SEJ Show to talk about techniques in link acquisition, resourceful and trusted content, and other progressions of traditional SEO strategies. Discover approaches for boosting visibility and SEO success in this episode. Ann Smarty is a digital marketing mastermind. Not only does she have extensive work experience as an Affiliate Program Manager and SEO consultant, but she's also the Community Manager at Internet Marketing Ninjas. With her diverse link building skills, keyword research, and social media management, Ann has developed numerous free guides plus courses to help everyone, from individuals to businesses, get ahead. So get ready for success with all that HQ knowledge from one super smart(y) cookie! |
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| News, PPC By Matt G. Southern Microsoft Advertising has updated its platform with several new features, including automated bidding and last-touch attribution, in-market audience segments, and conversion tracking enhancements. |
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| SEO, Technical SEO By Tessa Nadik Sitemaps have existed in the S.E.O. world for some time as a method for helping search engines discover and crawl websites. And, while having a sitemap isn't always necessary for every site, it certainly doesn't hurt – and can be especially useful for both new and large sites. When you are determining your next steps for creating a sitemap for your website – whether X.M.L. or H.T.M.L. – I hope you can leverage this guide to decide which path makes the most sense for your site's needs. Sitemap. While this is a term you may be familiar with, what does it mean? Do you need one? Where do you find one? How do you make one? These are valid questions; for some, there might be more than one answer. Today, we will take a deep dive into the sitemap world so that you can walk away with the necessary answers and confidence around the topic! |
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| News, SEO By Matt G. Southern Google has released a statement regarding its approach to AI-generated content in its search results, along with updated guidance for publishers. |
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| SEO By Matt G. Southern Discover the latest advancements in language translation with Google's AI-powered features in Google Translate. |
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Upcoming Events | | February 15 at 2 pm ET
How To Predict Your SEO Success: A 5-Step Formula To Help You Win Topic: SEO | Sponsor: COPYPRESS | | | | | | February 22 at 2 pm ET
5 Ways To Combine SEO & SEM For More Effective Marketing ROI Topic: Agency Marketing | Sponsor: Conductor | | | | | | March 1 at 2 pm ET
Smarter Ads: 5 Cost-Efficient Ways To Get Higher Return On Paid Media Topic: PPC | Sponsor: Divvy | | | | |
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Digital Marketing Job of the Day Digital Marketing Specialist Search Engine Journal, 100% Remote |
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