  | | | | Brought to you by:  | | | | | Wednesday, June 14, 2023 |  Generative AI, News By Kristi Hines To advance AI capabilities in the workplace, OpenAI announced a series of updates to its pioneering generative AI models, GPT-3.5 Turbo and GPT-4. These enhancements, which include the revolutionary introduction of new function calling capability, improved steerability, extended context for GPT-3.5 Turbo, and a revised pricing structure, aim to provide developers with an expanded toolbox for creating sophisticated, high-performing AI applications to meet the complexities of modern work environments. Developers are not the only ones who will benefit from the latest improvements to OpenAI's GPT models. Chances are, you have used a tool that implements AI advancements from OpenAI. Ideally, users of these and other tools built off of OpenAI technology should see improvements to generative AI performance thanks to GPT-3.5 Turbo and GPT-4 updates from OpenAI. The following are the latest updates announced by OpenAI to GPT-3.5 Turbo and GPT-4 models. The updates include a new function calling capability in the Chat Completions API, improved steerability, extended context for GPT-3.5 Turbo, and lower pricing. | | | | | Sponsored By BRAVE Power your search and AI apps with the fastest growing independent search engine since Bing. Access an index of billions of pages with one API call. | | | | | News, PPC By Brooke Osmundson Google Ads announced a significant worldwide update to its trademark policy. Read on to see if your brand will be affected. | | | Digital Advertising, News By Brooke Osmundson Google recently announced the expansion of the Confirming Gross Revenue tool for buyers and publishers in a move towards greater ad transparency. | | | | | Webinar By Search Engine Journal Michael Scott, Paid Ads Marketing Strategist at Manticore Marketing, together with CallRail's Product Marketing Manager, Amelia Northrup-Simpson, will discuss ways you can Google ads along with other tracking systems to start optimizing your offline activity.
Sign up now, and start shifting your focus more on actual sales. | | | | | How did you like today's email? | | 😢 🙁 😐 🙂 🤩 | | | | News, Reddit By Kristi Hines Thousands of popular subreddits joined the Reddit boycott from June 12 - 14 in response to planned changes to the Reddit A.P.I. As a result, a large portion of the trending content millions expect to see daily became unavailable, forcing Reddit users to turn to other social networks for entertainment. Reddit laid out its vision for the future of the Reddit A.P.I. in April, which included implementing a premium pricing structure to access it. These changes could ruin third-party apps users rely on for a valuable Reddit experience, such as those moderators use to keep subreddits safe for members from harmful content and spam. Because Reddit moderators control user access to the content within the subreddit communities they manage, they could voice their disagreement with the upcoming API changes in a unique way. But after June 14, hundreds of popular subreddits will continue the Reddit boycott indefinitely. Here's why. | | | Generative AI, News By Roger Montti Google published a research paper on a new kind of dataset for training a language model to retrieve sentences that exactly answer a question within an open-ended dialogue. | | | | Webinar By Search Engine Journal Michael Scott, Paid Ads Marketing Strategist at Manticore Marketing, together with CallRail's Product Marketing Manager, Amelia Northrup-Simpson, will discuss ways you can Google ads along with other tracking systems to start optimizing your offline activity.
Sign up now, and start shifting your focus more on actual sales. | | | | Technical SEO By Jes Scholz If a page on a site is not crawled, it will not be ranked in the search results, as it is highly unlikely to be indexed. But the reasons why crawling is critical go much deeper. Speedy crawling is essential for time-limited content. Often if it is not crawled and given visibility quickly, it becomes irrelevant to users. For example, audiences will not be engaged by last week's breaking news, an event that has passed, or a product that is now sold out. In the context of S.E.O., crawling is the process in which search engine bots (also known as web crawlers or spiders) systematically discover content on a website. This may be text, images, videos, or other file types that are accessible to bots. Regardless of the format, content is exclusively found through links. | | | News, PPC By Matt G. Southern Google announces Demand Gen and Video View, AI-powered ad campaigns to enhance mid-funnel reach and offer business insights. | | | News, SEO By Roger Montti Google's John Mueller participated in an interesting conversation on Mastodon about linking between sites that are different languages and whether or not that may impact rankings. | | | | | | | | Upcoming Events | | June 14 at 2 pm ET
Enhancing SEO Content Writing With AI: Opportunities & Challenges Topic: Content | Sponsor: Conductor | | | | | | June 21 at 2 pm ET
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