  | | | | Brought to you by:  | | | | | Friday, June 23, 2023 |  Generative AI, News, SEO By Kristi Hines The ever-evolving landscape of artificial intelligence has taken yet another leap forward with the recent expansion of the ChatGPT plugin store. The store, known for offering a plethora of plugins that augment the capabilities of ChatGPT, now boasts an impressive lineup of nearly 550 plugins. What I found particularly interesting: over 100 plugins promise to help users search the internet more efficiently and effectively. The emergence of search-centric plugins signals a potential shift away from conventional search engines. Instead, generative AI chatbots are being developed to transform the way information is gathered and analyzed. This article will explore how to search the web with AI using a selection of the newest ChatGPT plugins. | | | | | Sponsored By BRAVE Power your search and AI apps with the fastest growing independent search engine since Bing. Access an index of billions of pages with one API call. | | | | | Digital Strategy, SEO Strategy By Kristi Hines The acronym for SMART goals stands for Specific, Measurable, Attainable or Achievable, Relevant, and Time-Bound. Each component of a SMART goal is designed to ensure that you have the proper framework to accomplish an objective. Instead of making open-ended wishes for the future, you make a purposeful plan. For example, most business owners have a common goal of increasing profits. But that isn't a SMART goal due to its lack of specificity – there is nothing specific to strive for or measure. We will go deeper into the components of building a SMART goal, but first, let's discuss the why. | | | Generative AI, LinkedIn, News By Roger Montti LinkedIn shares details of new AI image detector that successfully identifies fake profile images at a rate of 99.6% | | | News, PPC By Matt G. Southern Microsoft unveils Predictive Targeting, an AI-based advertising tool enhancing conversion rates, streamlining targeting, and offering flexible audience strategies. | | | Careers, Social Media By Alex Macura All of this means that if you want to compete in the digital marketing arena, you must be able to keep up – which is what a social media marketing course can help you do. You'll get a solid social media foundation, enhance your skill set, and have the credibility you need to position yourself as a serious candidate. All you need to do is decide on the right course, and you'll be golden. We've started you off with our social media certification picks. However, there are many other excellent digital marketing certifications out there to choose from. Should you bother with them, though, particularly if there's a cost involved? The honest truth is yes. Social media marketing is about more than firing off a quippy Facebook caption. It's about building brands, driving traffic, increasing sales, and creating a sharply curated dialogue between brand and consumer. | | | News, Tools By Matt G. Southern Google Analytics 4 introduces customizable attribution settings, offering marketers improved insights into their Google Ads campaign's ROI. | | | News, Tools By Matt G. Southern Google prepares for 2024's Core Web Vitals update by adding Interaction to Next Paint (INP) reporting to Search Console. | | | News, PPC By Matt G. Southern In July, Google is removing outdated Google Ads attribution models, favoring its AI-driven model for optimized, adaptable ad performance. | | | | | | | | Upcoming Events | No RSS items found. | | | | | | |
