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| Wednesday, May 3, 2023 |
 SEO By Vincent Terrasi With the advent of AI-powered language models like ChatGPT, how well you write prompts determines the quality of the results you get from the tool. You can instruct ChatGPT to generate information, social media posts, product descriptions, and more by providing a few keywords or phrases. Whether you are a digital marketer, blogger, or business owner, mastering the art of writing prompts is essential to creating compelling content that resonates with your audience. Writing effective prompts can be challenging because the quality of the output depends on the instructions' specificity and clarity. Here are some actionable tips and best practices for writing prompts that get the best results from ChatGPT. |
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| Sponsored By Moz Get found by your target audience with Moz Pro's all-in-one suite of SEO tools, and save up to 30% for a limited time! |
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| News, WordPress By Roger Montti WordPress contributors are having a still ongoing discussion about how AI might fit into the WordPress ecosystem, whether in the core or as a plugin. |
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| News, SEO By Roger Montti Chrome announced that it will soon transition the Chrome browser away from the lock icon that signals a secure HTTPS connection and introduce a more neutral icon that they believe will present a better user experience. |
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| Webinar By Search Engine Journal Learn how to combine insights and data from paid and organic channels to create a cohesive search strategy that enhances your online presence.
Leave this live webinar with a better understanding of:
What it means to develop a cohesive search strategy.
The roles of the channels and how they can complement each other.
Key factors and ways to deliver a connected search program. |
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| News, YouTube By Matt G. Southern YouTube updates re-application policies for its Partner Program, impacting new applicants and suspended channels seeking monetization. |
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| News, SEO By Matt G. Southern Google's John Mueller addresses concerns about WebP image indexing, clarifying its appearance in Google Search Console reports. |
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| Webinar By Search Engine Journal Learn how to combine insights and data from paid and organic channels to create a cohesive search strategy that enhances your online presence.
Leave this live webinar with a better understanding of:
What it means to develop a cohesive search strategy.
The roles of the channels and how they can complement each other.
Key factors and ways to deliver a connected search program. |
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| SEO By Matt G. Southern AI pioneer Geoffrey Hinton warns of machines surpassing human intelligence, raises ethical concerns, and departs Google to promote responsible AI development. |
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| Paid Media, Paid Media Strategy By Navah Hopkins The biggest deciding factors will be budget and conversion data. If you trust your conversions (and are able to include conversion values), automated marketing makes a ton of sense. The human marketer puts safeguards in place via negative keywords, audiences, and placements. If you don't trust your conversion tracking, and budgets are restricted, you'll want to be specific in where marketing dollars are invested. Automation is ultimately a net positive for digital marketers. How much folks engage with it depends on which tasks are core competencies and which are struggles. The more a brand trusts its data, the easier it is to lean into automation. |
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| News, SEO By Matt G. Southern Google's John Mueller demystifies SEO tactics in a Reddit Q&A, emphasizing unique content, dismissing geotagging, and discouraging shortcuts. |
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Upcoming Events | | May 10 at 2 pm ET
3 Steps To Building A Winning Holistic Search Strategy Topic: SEO | Sponsor: iQuanti | | | | | | May 17 at 2 pm ET
How We Built 1,000+ Links Per Month With This 6-Month Sprint Topic: SEO | Sponsor: PureLinq | | | | |
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