  | | | | Brought to you by:  | | | | | Wednesday, March 15, 2023 |  News, Tools By Matt G. Southern OpenAI has just released its latest AI model, GPT-4, which exhibits human-level performance on various professional and academic benchmarks. GPT-4 is a large multimodal model that can accept image and text inputs and generate text outputs. In this article, we'll look at GPT-4's capabilities, limitations, and the risks involved in using it. By the end, you'll better understand the potential impact of GPT-4 and what it is and isn't capable of. GPT-4's capabilities are an improvement over the previous model, GPT-3.5, in terms of reliability, creativity, and handling of nuanced instructions. | | | | | Search Engine Journal By SEMRUSH Enter your keyword and uncover the most popular topics and headlines, questions your audience asks, and more with Semrush Topic Research tool. | | | | | SEO By Jessica Foster Content marketing is many jobs rolled into one; let's admit it, we could all use a little help! This is where content marketing tools come in. From grammar-checkers to A.I.-driven software and content-optimizing tools, there are tons of handy options to help your content sing. In the modern marketing landscape, content marketers must often wear many hats to do their jobs effectively. After all, content is the lifeblood of any digital marketing strategy – the secret sauce that will help you establish your brand online. | | | News, Social Media, TikTok By Kristi Hines In an effort to make TikTok more valuable to its users and to celebrate Pi Day (3.14), it announced the release of a new feed dedicated to STEM - Science, Technology, Engineering, and Mathematics topics. This will appear alongside the Following and For You feeds available when you log into your TikTok account. Common Sense Networks will evaluate the content to ensure it is appropriate for teens and not harmful to their social, emotional, or cognitive development. Poynter will evaluate STEM content for factual accuracy, ensuring that what users will learn will help them further their STEM studies. | | | | | Sponsored By WebCEO Dominate search results with an SEO audit rerun. | | | | News, Tools By Kristi Hines Anthropic, an A.I. safety and research company, announced the arrival of a new ChatG.P.T. rival, Claude. Claude is an AI assistant built with conversational and text-processing capabilities. What separates Claude from ChatG.P.T.? Anthropic's founders - former V.P.s of research, safety, and policy at OpenA.I. - built Claude on the premise that A.I. should be helpful, honest, and harmless. Unlike other A.I. chatbots, Claude aims to offer a safer A.I. with less toxic, biased, and hallucinatory responses to make the rapid developments in A.I. positively affect the world. The product page offers examples of ways Claude can be utilized for asking legal questions, getting career advice, synthesizing search results, automating office tasks, supporting sales, and handling customer service inquiries. | | | News, SEO By Matt G. Southern Google Search streamlines access to healthcare information, leverages AI for provider verification, and boosts mental health helpline visibility. | | | | Sponsored By CallRail Learn how you can configure Google Analytics 4 to track offline conversions, such as phone calls, and use CallRail to uncover hidden data. | | | | News, Tools By Matt G. Southern Google introduces AI-powered features in Google Workspace, making writing easier for users with quick draft creation and editing features to streamline the writing process. | | | Ask an SEO By Adam Riemer Pro Tip: Just because a tool shows there is zero search volume, it does not mean there are zero people searching. If you build a quality experience, you could become the website that gets cited as journalists and bloggers are looking for resources. Yes, zero search volume keywords are worth going after, but only if they're relevant to your business. They can increase conversions for people in your funnel, be used by multiple channels, and bring in traffic the S.E.O. tools don't account for. | | | News, PPC By Matt G. Southern Google Ads will use Google Analytics 4's conversion window settings starting March 31 to ensure consistent reporting. | | | | | | | | Upcoming Events | | March 15 at 2 pm ET
Discover The Top 3 Ways To Build Authority By Going Beyond Just Link Building Topic: SEO | Sponsor: CopyPress | | | | | | March 29 at 12 pm ET
Google Shopping: 5 Ways AI Can Increase Ecommerce Sales and Profit Topic: PPC | Sponsor: Bidrain | | | | | | | Digital Marketing Job of the Day Senior SEO Editorial Lead Search Engine Journal, 100% Remote | | | | | | |
