  |
| | | Brought to you by:  | | |
|
| Tuesday, March 28, 2023 |
 Ecommerce, News, SEO By Roger Montti Google announced an update to search console that provides merchants with the power to accurately gauge the search performance of their product listings and product snippets. Search console has two new ways to see the SEO impact in the SERPs, providing impression and click data from the two different search appearances. The official Google Search Central Twitter account tweeted: "Today, we are adding the ability to measure the impact of Merchant listing by splitting the Product results search appearance into two: Merchant listings and Product snippets. |
|
| |
| Sponsored By Moz Join us to explore the Future of SEO at MozCon this August in Seattle. Super Early Bird tickets are going fast. Get the lowest price by Mar. 31! |
| |
|
| SEO By Dan Taylor Every webpage should be designed with the end person in mind, so choosing the most effective type of rendering is imperative when creating your website. Each rendering technique has pros and cons, so in the first of our JavaScript series, we will cover server-side rendering (S.S.R.). Read on to discover what server-side is, how the server-side process works, and its advantages and disadvantages. S.S.R. is effective for boosting your S.E.O. performance because it indexes your pages before they are loaded in the browser. It benefits the organization that builds the web application by tracking engagement metrics to fuel constant improvement for the end client. Ultimately, you need to decide how it stacks up to client side rendering, or dynamic rendering, when choosing your web framework and architecture, and the type of features you require. |
|
| News, PPC By Matt G. Southern Google is postponing the enforcement date of new advertising policies to May 24, allowing extra time to make needed adjustments. |
|
| |
| Sponsored By CopyPress Elevate your SEO strategy in seconds with this full report FREE. |
|
|
| News, PPC By Matt G. Southern New features in Google's Discovery ads enable brands to captivate consumers with tailored experiences and more accurate data analysis. |
|
| News, SEO By Roger Montti Open Source GPT Chat took another step forward with the release of the Dolly Large Language Model (DLL) created by the Databricks enterprise software company. The new ChatGPT clone is called Dolly, named after the famous sheep of that name, the first mammal to be cloned. |
|
|
| Sponsored By Brian Gareth Get the 2023 best link building guide that can help you identify link building opportunities and turn them into powerful backlinks. |
|
|
| SEO By Mordy Oberstein To me, it seemed as if Google has become a bit more aware of language structure as it pertains to reflecting firsthand experiences of products. Is this simple conjecture on my part? You be the judge. Here are just two cases as a sample of what I saw and why I think Google is profiling language to determine the likelihood of actual product usage during the review process. Lastly, it's worth noting that sites are beginning to add multiple sellers to some of the products on the page and are using images that indicate firsthand experience. At a minimum, what you can take away from all of this is that product review sites are kicking it up a notch. They're more closely adhering to Google's guidance and using a language structure that speaks to the user and reflects firsthand product usage. |
|
| Facebook, Instagram, News, Social Media, Twitter By Kristi Hines Twitter plans to end the legacy verified program at the end of this month. To continue having a verified blue checkmark, subscribe to Twitter Blue, now available globally. You can check any blue checkmark on Twitter to see if it is a Twitter Blue or legacy verified checkmark by clicking or tapping it. Eligibility requirements for a verified blue checkmark include having a confirmed phone number, an account older than 90 days, and no changes to your name, username, or profile picture within 30 days. Accounts with a verified blue checkmark cannot engage in misleading or deceptive practices, such as impersonating someone else or using fake identities. |
|
| News, WordPress By Roger Montti Automattic, publishers of the WooCommerce plugin, announced the discovery and patch of a critical vulnerability in the WooCommerce Payments plugin. |
|
|
|
| |
|
|
Upcoming Events | | March 29 at 12 pm ET
Google Shopping: 5 Ways AI Can Increase Ecommerce Sales and Profit Topic: PPC | Sponsor: Bidrain | | | | | | April 5 at 2 pm ET
5 Actionable Ways To Drastically Improve The ROI Of Your SEO Strategy Topic: SEO | Sponsor: Pi Datametrics | | | | | | April 19 at 2 pm ET
2023 Forecast: SEO & Content Trends You Need to Know Topic: SEO | Sponsor: Conductor | | | | | | April 26 at 2 pm ET
3 Simple Google Ads Tweaks That Immediately Boost Sales Topic: Paid Media | Sponsor: Guaranteed PPC | | | | |
|
|
Digital Marketing Job of the Day Senior SEO Editorial Lead Search Engine Journal, 100% Remote |
|
| |
| |
