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| Wednesday, January 25, 2023 |
 News, SEO By Matt G. Southern Google Search supports a variety of shopping experiences, known as merchant listing experiences, in its search results. These include product snippets, popular products, shopping knowledge panels, and image search. To be eligible for these experiences, Google requires rich product data. In the latest installment of Google's Ecommerce Essentials series on YouTube, Developer Advocate Alan Kent shares tips to optimize your product information to become eligible for those experiences. Here's a summary of the information shared in Google's video. The first step in making your product pages eligible for Google's merchant listing experiences is to provide the required product data. |
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| Sponsored By SEMRUSH With the size of our SEO databases and speed of our backlink crawler, imagine what you can achieve if you have the insights your competitors don't. |
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| News, PPC By Brooke Osmundson The U.S. Department of Justice files its second antitrust lawsuit against Google. This time, they're suing over ad tech monopoly allegations. |
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| LinkedIn, News By Matt G. Southern LinkedIn's new feature allows users to see which newsletters other users are subscribed to, helping users discover new content and stay up-to-date on industry trends. |
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| Sponsored By DINORANK Increase website traffic through SEO with this free guide & demo. |
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| Agency Marketing, SEO, Tools By Brock Murray A cost-effective tool with a steep learning curve might not be worth it for the features. Similarly, an expensive tool might be more appealing if it is user-friendly but could quickly run up costs. Just like any transformational business decision, you'll have to weigh the pros and cons carefully to determine the right one for you. There are plenty of S.E.O. reporting tools out there, and more continue to be released. It can be tough to make heads or tails of them and choose which will benefit your agency the most. |
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| News, WordPress By Roger Montti Yoast released version 20.0 introduces major changes to the user interface that are intended to make it easier to optimize a WordPress site. |
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| Sponsored By Brian Gareth Learn the top 8 ways to make your site mobile-friendly so you can reduce your bounce rate and increase your ranking on SERPs. |
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| Careers, Content Creation By Ron Lieback Occasionally, plagiarism arises by accident, such as improper citations or forgetting to add an appropriate link. Furthermore, plagiarism is not just a concern of academia but can also be a major issue for any type of writing, including blog writing, journalism, sales copy, and even technical or medical writing from authors who originated an idea. This guide will provide actionable strategies to avoid plagiarism and define what constitutes actual plagiarism. Obviously, the best way to avoid plagiarism is not to do it, but that requires the proper will and character. By resolving to be an independent writer and thinker, you will never have to worry about plagiarism. Most importantly, you will be much more successful because of it. Avoiding plagiarism isn't necessarily difficult, but it requires discipline and proper planning. |
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| SEO, Vertical SEO By Atul Jindal You need creative, moving social media posts to win over the real estate competition on various platforms. Getting inspired is the first step toward getting creative. But besides creativity, your social media strategy needs a good mix of education, entertainment, branding, and commercial content to drive the right impact. Real estate transactions involve big decisions and lots of emotions. Therefore, prospects are more inclined to work with agents they can trust and connect with. Social media is the single most powerful tech-based tool that can help you foster lead-driving trust and connection with your prospects. |
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| News, Tools By Matt G. Southern Microsoft is continuing its partnership with OpenAI, creators of ChatGPT, through a new multi-year, multi-billion dollar investment to speed up the development of AI technology. |
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Upcoming Events | | January 25 at 2 pm ET
How To Supercharge Your Keyword Research With Powerful Topic Clustering Topic: SEO | Sponsor: COPYPRESS | | | | | | February 8 at 2 pm ET
Enterprise SEO: 7 Use Cases To Level-Up Website Optimization With Website Intelligence Topic: Enterprise SEO | Sponsor: Lumar | | | | | | February 15 at 2 pm ET
How To Predict Your SEO Success: A 5-Step Formula To Help You Win Topic: SEO | Sponsor: COPYPRESS | | | | |
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Digital Marketing Job of the Day Digital Marketing Specialist Search Engine Journal, 100% Remote |
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